IN AMERICA, she’s simply first daughter Ivanka Trump.
But in China, President Trump’s second-oldest kid is fast becoming a cult figure — complete with an online fan club dedicated to “Goddess Ivanka.”
“Most people in China love Ivanka because of her friendly gestures towards the Chinese people,” blogger and Beijing Institute of Technology economics professor Hu Xingdou told NBC.
Hu cited Ivanka Trump’s visit to the Chinese embassy, celebrating the lunar new year, and her efforts to teach Chinese culture to her kids as reasons why the world’s most populous nation is falling for her.
Even Ivanka’s five-year-old daughter, Arabella, is a known figure in the communist nation after footage of her singing a traditional song to President Xi Jinping during his US visit earlier this month went viral on Chinese social media.
“That was a boost for Chinese cultural nationalism,” added Hu, “because it shows that Chinese culture has an important place in international society.”
Ivanka’s fast-rising popularity in China comes as her lawyers there work feverishly to nail down trademark applications to protect the first daughter’s name against a dizzying array of bootleg products.
The “Ivanka Trump” name has been slapped on jewellery, underwear, mattresses and even powdered milk, according to NBC. She now has 16 registered trademarks in China, with more than 30 pending applications.
The first daughter has captured the Chinese imagination like no other presidential kid.
“She’s elegant and confident and a truly successful woman,” Bridget Wang, a 26-year-old grad student at the Beijing Foreign Studies University, told NBC. “Her feminine touch will help smooth Chinese-US relations.”
Ivanka’s admirers have flocked to Sina Weibo, China’s dominant social media platform, and set up accounts to honour her. “Goddess Ivanka” has more than 12,700 followers and other popular accounts include “Ivanka Trump Fan Page” and “Ivanka Trump China.”
By David K. Li
New York Post